Draft:ASUS Zenfone 12 Ultra
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| Submission declined on 14 August 2025 by RangersRus (talk). This submission appears to read more like an advertisement than an entry in an encyclopedia. Encyclopedia articles need to be written from a neutral point of view, and should refer to a range of independent, reliable, published sources, not just to materials produced by the creator of the subject being discussed. This is important so that the article can meet Wikipedia's verifiability policy and the notability of the subject can be established. If you still feel that this subject is worthy of inclusion in Wikipedia, please rewrite your submission to comply with these policies.
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| Submission declined on 4 August 2025 by MediaKyle (talk). This submission appears to read more like an advertisement than an entry in an encyclopedia. Encyclopedia articles need to be written from a neutral point of view, and should refer to a range of independent, reliable, published sources, not just to materials produced by the creator of the subject being discussed. This is important so that the article can meet Wikipedia's verifiability policy and the notability of the subject can be established. If you still feel that this subject is worthy of inclusion in Wikipedia, please rewrite your submission to comply with these policies. Declined by MediaKyle 2 months ago. | |
| Submission declined on 29 June 2025 by Vanilla Wizard (talk). This draft's references do not show that the subject qualifies for a Wikipedia article. In summary, the draft needs multiple published sources that are: Declined by Vanilla Wizard 3 months ago.
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| Submission declined on 18 June 2025 by Bunnypranav (talk). This submission does not appear to be written in the formal tone expected of an encyclopedia article. Entries should be written from a neutral point of view, and should refer to a range of independent, reliable, published sources. Please rewrite your submission in a more encyclopedic format. Please make sure to avoid peacock terms that promote the subject. Declined by Bunnypranav 3 months ago. | |
Comment: Please remove the TM/(R) symbols; Wikipedia style guidelines discourage their use —pythoncoder (talk | contribs) 16:46, 3 September 2025 (UTC)
- Comment: This draft consists only of product information and has no prose about why this product is notable - fails WP:PRODUCT. Vanilla Wizard 💙 23:09, 29 June 2025 (UTC)
 | This article may have been created or edited in return for undisclosed payments, a violation of Wikipedia's terms of use. It may require cleanup to comply with Wikipedia's content policies, particularly neutral point of view. (June 2025) |
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| Manufacturer | ASUS |
|---|---|
| Series | Zenfone |
| First released | February 2025 |
| Predecessor | Zenfone 11 Ultra |
| Dimensions | 163.8×77.0×8.9 mm (6.45×3.03×0.35 in) |
| Weight | 220 g (8 oz) |
| Operating system | Android™ 15 |
| Storage | UFS4.0 256GB UFS4.0 512GB |
| SIM | Dual-SIM / Dual-Standby / eSIM support |
| Battery | 5,500 mAh |
| Charging | Wired charging: Support HyperCharge with 65-watt charger Wireless charging: Compatible with Qi 1.3 standard, up to 15-watt with using QC 2.0 standard charger |
| Rear camera | Main Camera: Sony® Lytia 700 50MP
Second Camera: 13MP ultra-wide lens Third Camera: 32MP, 3X optical zoom |
| Front camera | 32MP RGBW sensor
Pixel binning 1.4μm (Actual output photo: 8MP) 22 mm equivalent focal length in 35 mm film camera |
| Display | 6.78" FHD+ (2400x1080 pixels) SAMSUNG E6 Flexible AMOLED LTPO 1~120 Hz, Max to 144 Hz for gaming only 1,600 nits HBM/ 2,500 nits peak brightness Corning® Gorilla® Glass Victus™ 2 107.37% DCI-P3 / 145.65% sRGB / 103.16% NTSC color gamut coverage Amazon HDR / Youtube HDR supported Supports Always-On display, refresh rate down to 1Hz Capacitive touchscreen with 10-point multitouch (supports glove touch) |
| Website | https://www.asus.com/mobile-handhelds/phones/zenfone/zenfone-12-ultra/ |
The Zenfone 12 Ultra is a smartphone developed and marketed by ASUS, released on February 6 2025.[1][2] It features a 6.78-inch AMOLED display, a Snapdragon 8 Elite processor, and a triple-camera system. It is the second AI featured phone in the company's Zenfone product lline, succeeding the Zenfone 11 Ultra back in 2024.
History
[edit]Just five days before the official launch, the Zenfone 12 Ultra's specs and images were leaked by WinFuture, a Germany-based online tech publication. This article criticized that Zenfone 12 Ultra was just a "slightly stripped-down version of the ASUS ROG Phone 9 Pro."[3] Another technology news, Android Police, also stated the same by publishing an article "The ASUS Zenfone 12 Ultra is basically an ROG Phone 9 Pro" on the same day of the official launch.[4] At the time, there were more leaks continuously coming out from media outlets such as Digital Trends,[5] PhoneArena,[6] Gadgets 360,[7] etc..
On the official launch day (February 6, 2025), the Zenfone 12 Ultra was immediately available in Europe (except for UK), Taiwan and Hong Kong.[8] Later this year (2025), it is also available in Japan on May 30.[9]
Specifications
[edit]Design
[edit]The Zenfone 12 Ultra has a matte glass back, narrow display bezels, and rounded corners. The frame is made from 100% recycled aluminum, the screen contains 22% recycled glass, and the packaging is FSC-certified.[10] The device is available in three color variants: Sage Green, Ebony Black, and Sakura White.
| Color | |
|---|---|
| Sage Green | |
| Ebony Black | |
| Sakura White | |
Display
[edit]The Zenfone 12 Ultra comes with a 6.78-inch FHD+ Samsung E6 flexible AMOLED display. It supports LTPO technology with a refresh rate ranging from 1 to 120 Hz, and up to 144 Hz in supported gaming scenarios. The display has a peak brightness of 2,500 nits and is protected by Corning Gorilla Glass Victus 2. It is compatible with HDR formats including Amazon HDR and YouTube HDR.[11][12]
Memory & Storage
[edit]The device is available with either 12GB or 16GB of LPDDR5X RAM, and 256GB or 512GB of UFS 4.0 internal storage.[13]
Camera System
[edit]The Zenfone 12 Ultra has a triple-camera system. The main camera uses a 50 MP Sony Lytia 700 sensor with gimbal optical image stabilization (OIS). The secondary camera is a 13 MP ultrawide-angle lens with a free-form design to reduce distortion. The third camera is a 32 MP telephoto lens supporting 3x optical zoom.[14][15]
Battery & Charging
[edit]The Zenfone 12 Ultra is equipped with a 5500 mAh battery. It supports Quick Charge 5.0 and PD Charging for wired charging with HyperCharge technology. Additionally, the device supports wireless charging compatible with the Qi 1.3 standard, supporting charging rates up to 15 watts using QC 2.0 standard chargers.
Release & Pricing
[edit]Zenfone 12 Ultra is available on the launch day (February 6, 2025) and starts at €1,099 (USD$1,142). For early bird buyers who buy Zenfone 12 Ultra between February 6 and 28, they will get a special €100 discount.[16]
Availability by regions
[edit]| Date | Regions |
|---|---|
| February 6, 2025 | Europe (except the UK), Taiwan, Hong Kong |
| May 30, 2025 | Japan |
As announced by many media outlets, the Zenfone 12 Ultra will not be sold in the US, unlike the ROG Phone Series and its previous Zenfone generations.[17][18][19][20]
Reception
[edit]Zenfone 12 Ultra is often put together with Samsung Galaxy S25 Ultra for head-to-head comparison due to their similarities in size, weight, and the internal specifications.
PhoneArena has ranked the two devices with similar display performance, rating from "average" to "excellent." However, Zenfoen 12 Ultra does perform poor in minimum brightness category. In the test, it cannot go below 5.9 nit, which indicated that it's not ideal for bedtime use.[21]
Camera-wise, according to Digital Trends' review, Galaxy S25 Ultra is winning in both the hardware and software. Galaxy S25 Ultra is simply equipped with higher megapixel lens and higher image resolutions. As to the software, Digital Trends described Zenfone 12 Ultra's camera style as not aweful, but certainly not a natural or realistic look as well.[22]
References
[edit]- ^ Michail. "Asus Zenfone 12 Ultra launch date confirmed". GSMArena.com. Retrieved 2025-06-26.
- ^ Tomala, Artur. "Asus Zenfone 12 Ultra is official with new camera tech and tonnes of AI". Tech Advisor. Retrieved 2025-07-14.
- ^ Bhatia, Sanuj (2025-02-03). "Another Ultra Android flagship is coming, and the leaked specs look promising". Android Police. Retrieved 2025-06-26.
- ^ Jhaveri, Aakash (2025-02-06). "The Asus Zenfone 12 Ultra is basically an ROG Phone 9 Pro". Android Police. Retrieved 2025-06-26.
- ^ Hearn, Patrick (2025-02-05). "ASUS Zenfone 12 Ultra: Everything we know". Digital Trends. Retrieved 2025-07-14.
- ^ Petrova, Iskra (2025-01-15). "Leaked Zenfone 12 Ultra specs suggest it's ready to take on the Galaxy S25 Ultra". PhoneArena. Retrieved 2025-07-14.
- ^ "Asus Zenfone 12 Ultra Design, Specifications Leaked Online". Gadgets 360. 2025-02-03. Retrieved 2025-07-14.
- ^ Peter. "Asus Zenfone 12 Ultra launches with Snapdragon 8 Elite, improved gimbal stabilization". GSMArena.com. Retrieved 2025-06-26.
- ^ Hagedoorn, Hilbert (2025-05-28). "ASUS Zenfone 12 Ultra Release Date, Price & Specs: Snapdragon 8 Elite". www.guru3d.com. Retrieved 2025-06-26.
- ^ "Zenfone 12 Ultra｜Phones｜ASUS Global". ASUS Global. Retrieved 2025-06-18.
- ^ "Asus Zenfone 12 Ultra review". GSMArena.com. Retrieved 2025-06-18.
- ^ Richard Priday (2025-03-02). "Asus Zenfone 12 Ultra review: Good, but definitely not Ultra". Tom's Guide. Retrieved 2025-07-14.
- ^ Kateliev, Preslav (2025-03-03). "Asus Zenfone 12 Ultra review: still bigger, now cleaner". PhoneArena. Retrieved 2025-06-26.
- ^ Richard Priday (2025-03-02). "Asus Zenfone 12 Ultra review: Good, but definitely not Ultra". Tom's Guide. Retrieved 2025-07-14.
- ^ Kanellakos, John (2025-02-23). "Asus' latest phone beats the competition in 4 key ways, but you can't buy it in the US". Pocket-lint. Retrieved 2025-07-14.
- ^ Wong, Abel (2025-02-06). "ASUS Zenfone 12 Ultra global release - 5,500mAh battery and up to 16GB + 512GB memory, starting price at ~RM5K". TechNave. Retrieved 2025-06-26.
- ^ "The Asus Zenfone 12 Ultra is skipping the US". 2025-02-06. Retrieved 2025-06-26.
- ^ Johnson, Allison (2025-02-06). "The Zenfone 12 Ultra is another big phone the US won't get". The Verge. Retrieved 2025-06-26.
- ^ Onawole, Habeeb (2025-02-06). "Asus' new phone won't be sold in the US but last year's model is heavily discounted". Notebookcheck. Retrieved 2025-06-26.
- ^ Beri, Devesh (2025-02-06). "Asus Releases Zenfone 12 Ultra but Not in the US". ExtremeTech. Retrieved 2025-07-14.
- ^ Kateliev, Preslav (2025-03-03). "Zenfone 12 Ultra vs Galaxy S25 Ultra: one of these is not an Ultra". PhoneArena. Retrieved 2025-08-15.
- ^ Boxall, Andy (2025-02-06). "There's another new Ultra phone coming, and we've tried it out". Digital Trends. Retrieved 2025-08-15.
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