Draft:Rei (Singer)

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  • Comment: Still not established as independent from the group. CNMall41 (talk) 23:44, 11 November 2024 (UTC)
  • Comment: Sources as mostly about Ive not about Rei herself. Thus, being unable to establish independent notability under WP:BANDMEMBER. Lightoil (talk) 12:20, September 7, 2023 (UTC)


In this Japanese name, the surname is Naoi.
Rei
Photo of Rei in 2025
Rei in February 2025
Born (2004-02-03) February 3, 2004 (age 21)
Nagoya, Aichi, Japan
EducationSchool of Performing Arts Seoul
Occupations
  • Rapper
  • singer
Musical career
Genres
InstrumentVocals
Years active2021–present
LabelsStarship
Member ofIve
Japanese name
Kanji直井 怜
Revised HepburnNaoi Rei
Korean name
Hangul
레이
RRRei
MRRei
Signature

Rei Naoi (Japanese: 直井 怜, Hepburn: Naoi Rei; born February 3, 2004), known mononymously as Rei (Korean: 레이; Japanese: レイ), is a Japanese rapper and singer based in South Korea. She is a member of the South Korean girl group Ive, under Starship Entertainment.

Early life

[edit]

Rei was born on February 3, 2004, in Nagoya, Aichi, Japan.[1][2]

In 2018, she joined Starship Entertainment after passing at the Loen Friends Global Audition in Japan where she performed Red Velvet's "Happiness." Rei's audition caught the judges' attention with her distinct voice. Later that year, she came to Korea and started training for approximately three and a half years.[3][4] During her training period, Rei attended the School of Performing Arts Seoul, where she was a student in the applied music department. She officially graduated on February 10, 2022.[5]

Career

[edit]

2021–present: Debut with Ive and solo activities

[edit]
Main article: Ive (group)
Rei in December 2021
Rei in December 2021

On November 6, 2021, Starship Entertainment revealed Rei as one of the six members of their new girl group, Ive. Rei was the fifth member to be introduced as the group's rapper and vocalist.[2] On December 1, 2021, Rei officially debuted as a member of Ive with the release of their single album, Eleven, led by the single of the same name.[6][7] On April 5, 2022, Ive released their second single album, Love Dive, on which Rei participated in writing the track titled "Royal".[8]

On August 22, 2022, Ive released their third single album, After Like, led by the lead single of the same name,[9] on which Rei is again credited as a writer.[10] In 2023 she wrote four tracks for the group's first studio album, I've Ive, namely "Kitsch", "Hypnosis", "Not Your Girl", and "Next Page".[11] In April 2023 she went on a hiatus from Ive activities to focus on her health.[12] Her condition improved and she returned at the end of May.[13]

In April 2025, Rei led IVE's viral "폭주기니" (Pokju Ggini, Rampaging Guinea Pig) challenge from the chorus of "Attitude" off their third mini album IVE EMPATHY, where her initiating time-lagged arm-waving dance likened to hyperactive guinea pigs sparked a massive global frenzy on TikTok, Instagram Reels, and YouTube Shorts, earning her the nickname "대장기니" (Captain Ggini). Her spoiler videos amassed over 38.6 million TikTok views, solidifying her "all-time trendsetter" status following past viral hits like "리본피스" (Ribbon Dress) and "콩순이 포즈" (Kongsoon Pose).[14][15][16]

On May 29, 2025, Rei served as a host at the Asia Star Entertainer Awards, marking her first time hosting a major awards ceremony.[17]

On October 5, 2025, Rei attended the Valentino Spring/Summer 2026 fashion show during Paris Fashion Week alongside fellow Ive member Liz. [18]

On October 15, 2025, Rei won the "Best Trend Leader" award at the TikTok Awards Korea 2025 held in Seoul. The award was reported to be related to her participation in a viral TikTok challenge promoting Ive's song Attitude. [19] [20]

In November 2025, Rei released a cover of the song “Baby Powder”, which was filmed in Paris during her European schedule, which included attending the Valentino Spring/Summer 2026 fashion show.[21]

Other ventures

[edit]

Endorsements

[edit]

In September 2022, Rei appeared in a pictorial for Arena Homme Plus's September issue, showcasing men's fashion concepts tailored to her unique style.[22]In December 2022, she was selected as the cover model for Vogue Japan, featured in an editorial that highlighted her elegant poses and global appeal.[23] In May 2023, Rei participated in a Cosmopolitan Korea pictorial, modelling trendy apparel and accessories with a youthful vibe.[24] For L'Officiel Korea's Spring/Summer 2024 YK edition, she served as the cover model with her group members Liz, Gaeul and Leeseo, presenting sophisticated high-fashion looks.[25] [26]In May 2025, she starred as the cover model for Spur magazine in a Valentino collaboration pictorial with her group member Liz, emphasizing the brand's luxurious and modern designs.[27]In June 2025, Rei featured on the digital cover of Dazed magazine in collaboration with lifestyle brand Opening Project for their "Portrait of Youth and Journey" pictorial.[28] That same year, Rei appeared in Harper's Bazaar Korea for the Carlyn accessories campaign, modelling bags in chic, minimalist styling.[29]

Rei has also attended various pop-up stores and fashion events. In June 2023, she visited the Ferragamo pop-up store opening event, participating in a photocall for the brand.[30]In October 2024, Rei attended the Swarovski pop-up store event, adding prominence to the brand's promotions.[31] On March 21, 2025, she was present at Versace's opening event at Shinsegae Department Store's main branch in Seoul.[32] On March 26, 2025, Rei joined the Polo Ralph Lauren "Polo Playback" launch photocall, highlighting the brand's casual elegance.[33] On April 17, 2025, she attended the Stand Oil shoes pop-up event, modelling footwear in a fashion-forward setup.[34] On June 4, 2025, Rei participated in Tod's "Italian Summer" pop-up, aligning with the luxury lifestyle theme.[35] On June 12, 2025, Rei attended the "Opening Project x Setter Pop-up Store Opening Commemorative Photowall" event held in Seongsu-dong, Seongdong-gu, Seoul, where she participated in a photo session as the brand's active muse to celebrate the launch of their collaboration products.[36] In September 2025, Rei attended LUNA’s offline launch event for the “Grinding Conceal Butter” in Shibuya, Tokyo, appearing as the brand’s ambassador and sharing her experience with the new product.[37] On October 30, 2025, Rei attended the UGG x Sacai photocall event, blending casual and high-fashion elements.[38]

Rei has served as a brand ambassador and muse for multiple Brands. In 2022, she was appointed muse for Bonajour beauty, appearing in skincare campaign visuals.[39] That year, Rei became an exclusive model for FCMM fashion, focusing on sportswear editorials.[40] Also in 2022, she was named Korea-Japan muse for Peach C cosmetics, starring in joint promotions.[41] From 2024 to 2025, Rei acted as muse for Opening Project fashion, including pop-up and seasonal activities.[42] In 2025, she was announced as Korean-Japanese ambassador for LUNA makeup by AK Group.[43] She also became Japanese muse for rom'u contact lenses brand [44] and model for FULLY beauty,[45] and in October 2025, the new face for Millet outdoor brand's 25FW campaign.[46]Also she was selected alongside fellow Ive member An Yujin as a promotional model for the smartphone game "Pokémon Card Game Pocket," with promotional images and videos scheduled for release starting in early April.[47]

Discography

[edit]
For Rei's discography with Ive, see Ive discography.

Singles

[edit]
[edit]
Title Year Peak chart

positions

Album
'Push"

((Joohoney featuring REI)

2025 - Non-album singles

Songwriting credits

[edit]

All song credits are adapted from the Korea Music Copyright Association's database unless stated otherwise. [48]

Title Year Artist Album Notes
"Royal" 2022 Ive Love dive As Lyricist
"After like" After like
"Not Your Girl" 2023 I've Ive
"Hypnosis"
"Next Page"
"Kitsch"

Filmography

[edit]
For Rei's filmography with Ive, see Ive filmography.

Television shows

[edit]
Year Title Role Note Ref.
2025 If You Leave Home, You'll Be Pampered Cast member [49]

Hosting

[edit]
Year Title Notes Ref.
2025 Asia Star Entertainer Awards MC [50]

Awards and nominations

[edit]
For Rei's accolades with Ive, see List of awards and nominations received by Ive.
List of awards and nominations
Award ceremony Year Category Nominee(s) Result Ref.
TikTok Awards Korea 2025 Best Trend Leader Rei Won [51]

References

[edit]
  1. ^ "아이브 "레이의 생일 파티에 초대합니다"" ["You are invited to Rei's birthday party"]. entertain.naver.com (in Korean). Archived from the original on August 10, 2023. Retrieved August 10, 2023.
  2. ^ a b Ko, Young-jun (November 7, 2021). "아이브 (Ive), 5번째 멤버 레이 공개 '러블리+카리스마'" [Ive, 5th member Rei revealed 'Lovely + Charisma'] (in Korean). Sports Donga. Archived from the original on November 10, 2021. Retrieved November 10, 2021 – via Naver.
  3. ^ "서울살이 5년차 아이브 일본인 멤버 레이 "나태주 시인 좋아해요"" [Rei a Japanese member of Ive who has lived in Seoul for 5 years, says, "I like poet Na Tae-ju."]. 뉴스핌 (in Korean). August 25, 2022. Archived from the original on August 8, 2023. Retrieved August 8, 2023.
  4. ^ 정태윤. "[D-eye] "6명에 입덕하라"...'아이브', 기막힌 데뷔 보고서" [[D-eye] "Become a fan of 6 people"... 'Ive', amazing debut report]. n.news.naver.com (in Korean). Archived from the original on April 5, 2023. Retrieved August 8, 2023.
  5. ^ "아이브 레이, 오늘(10일) 고등학교 졸업..."섭섭하고 아쉬워"" [Ive Ray graduated from high school today (10th)... "I'm sad and regretful."]. www.xportsnews.com (in Korean). February 10, 2022. Archived from the original on April 9, 2023. Retrieved April 9, 2023.
  6. ^ Seon, Mi-kyoung (November 12, 2021). "'장원영⋅안유진 소속' 아이브, 완성형 걸그룹 HOT 데뷔 예고" [Ive of 'Jang Won-young and Ahn Yu-jin' announces HOT debut in complete girl group] (in Korean). Osen. Archived from the original on December 10, 2021. Retrieved December 10, 2021 – via Naver.
  7. ^ "아이브(IVE), 오늘(3일) '뮤뱅' 첫 데뷔 무대". sports.donga.com (in Korean). December 3, 2021. Archived from the original on December 3, 2021. Retrieved December 23, 2022.
  8. ^ Park, Pan-seok (March 19, 2022). "아이브, 새 앨범 '러브 다이브' 트랙리스트 공개..사랑의 큐피드 변신" [Ive unveils the tracklist for his new album 'Love Dive'..Transforms into a cupid of love] (in Korean). Osen. Archived from the original on April 5, 2022. Retrieved August 6, 2023 – via Naver.
  9. ^ Hwang, Hye-jin (July 25, 2022). '하이틴 퀸' 아이브, 8월 22일 컴백..'애프터 라이크'로 3연타 도전[공식]. OSEN (in Korean). Archived from the original on July 25, 2022. Retrieved July 25, 2022 – via Naver.
  10. ^ "아이브, 신보 '애프터 라이크' 트랙리스트 공개...서지음과 또 한 번". entertain.naver.com (in Korean). Archived from the original on August 22, 2022. Retrieved August 6, 2023.
  11. ^ Lee, Min-ji (April 3, 2023). "아이브, 첫 정규 앨범 트랙리스트 공개...안유진-장원영 첫 단독 작사" [Ive, first full-length album track list released...Ahn Yu-jin and Jang Won-young's first solo lyrics] (in Korean). Newsen. Archived from the original on April 4, 2023. Retrieved August 6, 2023 – via Naver.
  12. ^ Ziwei, Puah (April 11, 2023). "IVE's Rei goes on hiatus to "focus on her heath"". NME.
  13. ^ Baek, Seung-hoon (May 27, 2023). "아이브 레이 복귀…"컨디션 이상 호전" [공식입장]". iMBC News (in Korean).
  14. ^ "리본피스→폭주기니까지…아이브 레이, 걸어다니는 올타임 트렌드세터". m.entertain.naver.com (in Korean). Retrieved December 17, 2025.
  15. ^ "'폭주기니' 아이브 레이, 예능돌 입지 굳힌다... '집 나가면 개호강'".
  16. ^ "[라온신문] 아이브, '폭주기니' 제대로 통했다...'애티튜드' 챌린지 열풍 계속". www.raonnews.com (in Korean). April 9, 2025. Retrieved December 17, 2025.
  17. ^ Jang, Woo-young (May 29, 2025). "아이브, 'ASEA 2025' 접수한 대세…'첫 MC' 레이도 합격점". Chosun Biz (in Korean).
  18. ^ "TXT 수빈·아이브 리즈·레이, 상류층 하이틴 영화 한 편 뚝딱 만들 비주얼 [포토]". ChosunBiz (in Korean). October 10, 2025. Retrieved November 26, 2025.
  19. ^ "아이브 레이, 틱톡 어워즈 '베스트 트렌드 리더'상". 스포츠경향 (in Korean). October 27, 2025. Retrieved December 15, 2025.
  20. ^ "아이브 레이, 노래도 잘하는 폭주기니…'베이비 파우더' 커버 오픈". ChosunBiz (in Korean). November 26, 2025.
  21. ^ 아이브, 첫 정규 앨범 트랙리스트 공개...안유진-장원영 첫 단독 작사. Naver (in Korean). Retrieved November 28, 2025.
  22. ^ "[화보] 아이브 레이의 변신...신비로운 매력, 신비로운 레이". KBS 스타연예 (in Korean). August 25, 2022. Retrieved December 17, 2025.
  23. ^ MITANI, TORU (October 25, 2022). "「聴いただけで『レイが作った音楽だな』とわかるような音楽を届けたい」── IVEのレイ、世界が注目する18歳のソロインタビュー". Vogue Japan (in Japanese). Retrieved December 17, 2025.
  24. ^ COSMOPOLITAN (April 18, 2023). "꽃보다 아름다운 아이브 레이, 화보 공개! - CELEBRITY | 코스모폴리탄 코리아 (COSMOPOLITAN KOREA) | 패션 매거진, 패션 잡지, 화보맛집". COSMOPOLITAN (in Korean). Retrieved December 17, 2025.
  25. ^ "그룹 아이브 멤버 가을, 레이, 리즈, 이서가 <로피시엘 YK 에디션> 2024년 봄/여름호의 커버를 장식했다". 로피시엘 옴므 코리아 & 로피시엘 코리아 (in Korean). Retrieved December 17, 2025.
  26. ^ "I AM WHO I AM (Rei & Leeseo)". 로피시엘 옴므 코리아 & 로피시엘 코리아 (in Korean). Retrieved December 17, 2025.
  27. ^ "IVEのREIさんがソロで初登場！ "らしさ"全開で着るヴァレンティノ ガラヴァーニ - 2025年5月号MAGAZINE（雑誌）". SPUR (in Japanese). Retrieved December 17, 2025.
  28. ^ "아이브 레이, 이번엔 덮었다…'청춘의 얼굴' 완성". m.entertain.naver.com (in Korean). Retrieved December 17, 2025.
  29. ^ HARPERSBAZAAR. "아이브 레이와 칼린의 즐거운 하루! | 하퍼스 바자 코리아". HARPERSBAZAAR (in Korean). Retrieved December 17, 2025.
  30. ^ "[IS포토] 아이브 레이, 페라가모 행사 참석한 '콩순이'".
  31. ^ "아이브 레이, '콘수니 청순 미모' (스와로브스키 포토월) [HD포토]".
  32. ^ "[포토] 아이브 레이, 러블리함과 시크함이 공존하는 비주얼". m.entertain.naver.com (in Korean). Retrieved December 17, 2025.
  33. ^ "[영상] 레이(IVE), 한 폭의 화보 같은 순간". www.kgnews.co.kr (in Korean). Retrieved December 17, 2025.
  34. ^ 기자, 최규석 (April 17, 2025). "아이브 레이, '일본 청춘 영화 여주인공 비주얼' (스탠드오일 포토콜) [HD포토]". 톱스타뉴스 (in Korean). Archived from the original on April 17, 2025. Retrieved December 17, 2025.
  35. ^ "아이브 레이, '완벽 옆태' (토즈 포토콜) [HD포토]".
  36. ^ "아이브(IVE) 레이, '나오이 레이 스포티 비주얼' (오프닝프로젝트X세터 포토월) [HD포토]".
  37. ^ "루나, 日서 '그라인딩 컨실버터 오프라인 론칭 발표회' 개최". Star News Korea (in Korean). Retrieved December 17, 2025.
  38. ^ "아이브 레이, 시크한 하의실종 패션으로 시선 싹쓸이". m.entertain.naver.com (in Korean). Retrieved December 17, 2025.
  39. ^ RPM9 (March 2, 2022). "아이브 레이, 뷰티브랜드 '보나쥬르' 모델발탁…"신비순수미, 브랜드 시너지 기대"". RPM9.com - 자동차 매거진 (in Korean). Retrieved December 17, 2025.{{cite web}}: CS1 maint: numeric names: authors list (link)
  40. ^ "아이브 레이, 스포츠 캐주얼 FCMM 모델 발탁…"초심·도전 등 이미지, 브랜드와 부합"". m.entertain.naver.com (in Korean). Retrieved December 17, 2025.
  41. ^ "[더구루] 피치씨, 아이브 레이 내세워 日 시장 공략…포트폴리오 다변화". www.theguru.co.kr (in Korean). February 28, 2024. Retrieved December 17, 2025.
  42. ^ "오프닝프로젝트, 첫 뮤즈 아이브 레이와 함께한 24FW 컬렉션 공개". bnt (in Korean). Retrieved December 17, 2025.
  43. ^ 기자, 전병훈. "애경산업 루나, 아이브' 레이'와 FW 화보 공개…메이크업 룩 제안". n.news.naver.com (in Korean). Retrieved December 17, 2025.
  44. ^ "大人気K-popガールズグループIVEのREI（レイ）がカラコンブランド『rom'u（ロミュ）』のミューズに就任！". オリコンニュース（ORICON NEWS） (in Japanese). July 26, 2025. Retrieved December 17, 2025.
  45. ^ munwansik@mt.co.kr, 문완식 (September 26, 2025). "아이브 레이, 풀리(FULLY) 모델 발탁". 스타뉴스 (in Korean). Retrieved December 17, 2025.
  46. ^ "아이브 레이, 밀레 모델 발탁". m.entertain.naver.com (in Korean). Retrieved December 17, 2025.
  47. ^ SWTV (March 31, 2025). "아이브 안유진·레이, ′포켓몬 카드 게임 Pocket′ 모델 발탁...4월 초 홍보영상 공개". swtvnews.com (in Korean). Retrieved December 17, 2025.
  48. ^ "저작자 저작물 조회 팝업 | 전체검색 | 한국음악저작권협회". www.komca.or.kr. Retrieved December 16, 2025.
  49. ^ 기자, 이건우 (May 15, 2025). ""숲속에 울려 퍼진 웃음"…전현무·강소라·조한선·박선영·아이브 레이, '집 나가면 개호강' 첫 만남→힐링 예고". 톱스타뉴스 (in Korean). Archived from the original on May 15, 2025. Retrieved December 17, 2025.
  50. ^ "아이브, 'ASEA 2025' 본상 수상.-레이 MC 활약까지" (in Korean).
  51. ^ "리본 피스→콩순이 포즈 만든 아이브 레이, 노력 결실…'틱톡 어워즈' 베스트 트렌드 리더". m.entertain.naver.com (in Korean). Retrieved December 22, 2025.
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