Draft:SiteGiant
Submission declined on 23 December 2025 by Somepinkdude (talk).
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| Submission declined on 19 December 2025 by Thilio (talk). This draft's references do not show that the subject qualifies for a Wikipedia article. In summary, the draft needs multiple published sources that are: Declined by Thilio 5 days ago.
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Comment: Only WP:ROTM references are present Somepinkdude (talk) 01:45, 23 December 2025 (UTC)
- Comment: See WP:NCORP CONFUSED SPIRIT(Thilio).Talk 11:02, 19 December 2025 (UTC)
- Comment: In accordance with the Wikimedia Foundation's Terms of Use, I disclose that I have been paid by my employer for my contributions to this article. Mila657215 (talk) 06:48, 19 December 2025 (UTC)
Thank you for the review.
I have revised the draft to better demonstrate notability by relying on multiple independent, reliable, and in-depth secondary sources. These include long-form coverage and company profiles from New Straits Times (2024), Economic Daily News (2025), SEAbizs (2025), and Manager Today (2025), which discuss SiteGiant’s market position, regional expansion, and industry impact beyond routine announcements.
Self-published and primary sources have been reduced and are used only for basic factual verification. I believe the current draft now meets Wikipedia’s notability guidelines for companies (WP:NCORP).
Thank you for your consideration.
 | |
| Industry | E-commerce software |
|---|---|
| Founded | 2006 |
| Founder | Stanley Lim |
| Headquarters | Penang, Malaysia |
Area served | Malaysia, Singapore, Philippines, Thailand, Taiwan |
| Products | Webstore, ERP, WMS, POS, OMO |
| Website | sitegiant sitegiant |
SiteGiant Sdn. Bhd. is a Malaysia-based omnichannel e-commerce software company headquartered in Penang. The company develops an integrated e‑commerce platform used by small and medium-sized enterprises (SMEs) to manage sales and operations across multiple channels, including webstores, online marketplaces (such as Shopee, Lazada and TikTok Shop), social commerce platforms, live commerce, messaging applications, and physical retail operations.
The company was founded in 2006 by Stanley Lim under the name Senphoenix Network, initially providing digital services such as web hosting and website design. In 2009, the business expanded into e‑commerce-related solutions, reflecting growing demand among online merchants. It was subsequently rebranded as SiteGiant in 2013 to align with its focus on e‑commerce software and services. [1]
As e‑commerce adoption increased, SiteGiant expanded its product offerings to support both online and offline retail operations. Its platform integrates tools for online store management, multi‑marketplace integration, inventory and warehouse management systems (WMS), retail point‑of‑sale (POS) solutions, brand app with membership and loyalty features.[2]
As of 2025, SiteGiant reports processing more than 800,000 orders per day through its platform, with an estimated annual gross merchandise value (GMV) of approximately USD 2.5 billion.[2] The company operates across several Southeast Asian markets, including Malaysia, Singapore, the Philippines, Thailand, and Taiwan.[3][4]
History
[edit]Early development (2006–2012)
[edit]SiteGiant traces its origins to 2006, when it was founded as Senphoenix Network by Stanley Lim. The company initially operated as a digital services provider, offering web hosting, website development, and creative design solutions.[1] As part of its creative services, the company also launched YinnPixel, a brand dedicated to web banner and digital design solutions, catering to the growing demand for online marketing visuals. Between 2009–2010, in response to the growing adoption of e-commerce in Malaysia, the company shifted its focus to online selling solutions and launched Unicart, its first webstore platform for local merchants.
Incorporation and platform expansion (2013–2019)
[edit]In 2013, the company was formally incorporated as SiteGiant Sdn. Bhd. and rebranded as SiteGiant, reflecting its focus on scalable e-commerce and omnichannel solutions for SMEs .In 2015, SiteGiant introduced its Marketplace Sync tool, which integrated with platforms such as Lazada, Rakuten, Lelong, and 11street, enabling merchants to manage multiple marketplaces through a centralized system.[1]
Between 2018–2019, SiteGiant expanded its enterprise resource planning (ERP) capabilities with the launch of features including Accounting Sync, Warehouse Management System (WMS), and Payment Reconciliation tools, aimed at enhancing operational efficiency for merchants. [2]
Digitalisation initiatives and regional growth (2020–present)
[edit]In 2020, SiteGiant introduced a redesigned ERP system. During the COVID-19 pandemic, SiteGiant played a role in Malaysia’s SME digitalisation efforts. Under the government-supported Go-eCommerce Onboarding Campaign introduced in 2021, SiteGiant helped onboard thousands of SMEs onto digital commerce platforms.
In 2023, SiteGiant was appointed as an official technology partner for Malaysia’s MSME Digitalisation Grant (Malaysia Madani) initiative, supporting SMEs in adopting digital commerce tools.[2][5][6] From 2023 onward, SiteGiant expanded regionally to Singapore, the Philippines, Thailand, and Taiwan, offering cloud-based ERP, retail, and multichannel solutions.During this period, SiteGiant also launched the SiteGiant OMO New Retail Solution, designed to integrate online and offline retail operations.
As of 2025, SiteGiant reports processing over 800,000 daily orders with an annual gross merchandise value (GMV) of approximately USD 2.5 billion, demonstrating its scale and operational impact across Southeast Asia.[2]
Products and Services
[edit]SiteGiant offers a range of cloud-based software tools for managing online and offline retail operations.[2]
The company’s core products include:
- Webstore Builder: Provides customizable online store templates, built-in SEO, and integration with major payment gateways and logistics partners, enabling businesses to establish and manage their online presence.
- Multichannel ERP: Designed to streamline daily e-commerce operations by allowing merchants to manage product listings, inventory, orders, customer communications, and accounting across platforms such as Shopee, Lazada, and TikTok Shop within a single system.
- Warehouse Management System (WMS): Optimizes warehouse operations efficiency and fulfillment capacity particularly in stock in, picking, packing, and return management.
- Retail POS: Connects physical stores to online sales channels, allowing unified inventory tracking and sales reporting.
- Online-Merge-Offline (OMO): Supports integrated online and offline customer experiences through brand applications and membership systems that incorporate loyalty programs and reward points.
Market Impact and Partnerships
[edit]In 2023, SiteGiant was appointed as an official technology partner for Malaysia’s MSME Digitalisation Grant (Malaysia Madani), a national initiative aimed at accelerating the adoption of digital commerce solutions among small businesses. Through this role, SiteGiant supported merchants in adopting e-commerce systems and omnichannel tools as part of broader SME digitalisation efforts. [6]
As part of its regional expansion strategy, SiteGiant serves merchants across Malaysia, Singapore, the Philippines, Thailand, and Taiwan, offering integrations with local payment gateways, logistics providers, and marketplace platforms, alongside training and onboarding support for merchants. Taiwanese media have featured SiteGiant’s entry into Taiwan, highlighting its impact on local eCommerce sellers and cross-border business operations. [3][4]
In 2024, SiteGiant partnered with Taiwanese AI marketing and retail media technology company AviviD.ai (禾多移動) to develop a Retail Media Network (RMN) for Southeast Asia. This collaboration enables Taiwanese brands to enter the Malaysian and Singaporean markets via SiteGiant’s omnichannel platform, streamlines cross-border marketing, and leverages AI-driven marketing technology to reduce costs and increase efficiency for merchants expanding internationally.[7]
Awards and Recognition
[edit]SiteGiant has received several national and industry awards:
- MSC Malaysia Status (2017): Granted Multimedia Super Corridor (MSC) status by Malaysia Digital, recognising the company’s role in advancing digital innovation.
- SME100 Awards (2019): Recognized among Malaysia’s Top 10 Fastest-Growing SMEs and recipient of the CTOS Credit Excellence Award.[8][9]
- Best Strategy Partner in Go-eCommerce Onboarding Campaign 2021: Awarded by the Malaysia Digital Economy Corporation (MDEC)
- Gold Bull Award (2022): Listed among Malaysia's Outstanding SMEs in the 20th Golden Bull Awards.[10]
- PIKOM Digital Excellence Awards (2024): Awarded Best Omnichannel Provider in the e-commerce category.[1]
- Shopee Premium Partner: Awarded as a Shopee Premium Service Partner for its reliable and top-quality e-commerce software solutions for Shopee sellers since 2022 until present.
References
[edit]- ^ a b c d "Leading the way as top omnichannel e-commerce provider". New Straits Times. 2024-09-26.
- ^ a b c d e f "Businesses Can Now Leverage the SiteGiant Advantage for the MSME Digital Grant!". Malaysia Kini. 2023-10-05.
- ^ a b "Southeast Asia e-commerce ERP giant SiteGiant enters Taiwan! Helps merchants synchronize multi-channel inventory and solve labor shortages". Economic Daily News. 2025-08-21.
- ^ a b "SEAbizs assists Southeast Asia's top e-commerce ERP provider SiteGiant to enter Taiwan market". SEAbizs. 2025-08-22.
- ^ "MSMEs set for digital transformation boost with 'Malaysia Madani' Digital Grant, SiteGiant an enabler". Business Today (Malaysia). 2023-10-24.
- ^ a b "SiteGiant urges MSMEs to take advantage of Madani Digital Grant". New Straits Times. 2023-10-23.
- ^ "How to overcome overseas marketing bottlenecks? AviviD.ai partners with Malaysia's largest e-commerce platform SiteGiant to create a new Southeast Asia RMN retail landscape". Manager Today. 2025-08-05.
- ^ "SME100 Awards Winners 2019". SME100 Awards.
- ^ "Top 10 SMEs in Malaysia 2019 (SME100 Awards)". Lite FM (Astro Radio) LITE news. 2019-12-17.
- ^ "Hall of Fame – Outstanding SMEs – Sitegiant Sdn. Bhd". Golden Bull Award (Asia) (2022).
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