Yanboh and Marboh Weather Forecast

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Yanboh and Marboh Weather Forecast (ヤン坊マー坊天気予報) was a Japanese weather insert sponsored by Yanmar and broadcast from June 1, 1959 to March 31, 2014 on local affiliates of the Japanese networks, mostly during the evening news.

There was also a companion weather website with data provided by Weathernews Inc., but it was discontinued on June 30, 2013, before the TV bulletin ended.[1][2]

History and overview

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The program was first broadcast on June 1, 1959 (Weather Day) and introduced the company's mascots Yanboh and Marboh.[3] The characters were created by animator Yasuo Nakamura.[4]

In 1969, coverage of the bulletin increased to all prefectures.[3]

After a string of stations ceased carrying the bulletin in 2013, the thirteen stations who still carried it announced that the Yanmar-sponsored weather forecast was set to be withdrawn on March 31, 2014, after nearly 55 years on air.[5][6][7] Yanmar announced that its discontinuation was due to "changes in the media environment" that affected the quality of weather forecasting, causing its end.[8][9]

References

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  1. ^ "Website at the time of closing". ヤン坊マー坊天気予報 (in Japanese). Archived from the original on June 22, 2013.
  2. ^ "Mobile website". ヤン坊マー坊天気予報ケータイ版 (in Japanese). Archived from the original on August 8, 2009.
  3. ^ a b "ヤンマー100年史 資料・年表 12.「ヤン坊マー坊天気予報」の変遷" (PDF) (in Japanese). Yanmar. Retrieved 2018-01-26.
  4. ^ "ヤンマー「ヤンマー広場・中邨先生のプロフィール" (in Japanese). Archived from the original on 2009-06-14. Retrieved 2009-06-02.
  5. ^ "『ヤン坊マー坊天気予報』3月31日をもって約半世紀の歴史に幕". おたくま経済新聞 (in Japanese).
  6. ^ "「ヤン坊マー坊天気予報」終了へ…55年間放送". The Yomiuri Shimbun (in Japanese). March 27, 2014. Archived from the original on March 28, 2014.
  7. ^ "ヤン坊マー坊天気予報が終了". SankeiBiz (in Japanese). March 27, 2014. Archived from the original on March 31, 2014.
  8. ^ "「ヤン坊・マー坊天気予報」放送終了の理由が判明". okmusic UP's (in Japanese). March 28, 2014. Archived from the original on September 4, 2023.
  9. ^ "ヤン坊マー坊の天気予報、ヤンマーが今月末で終了へ". Sankei Shimbun (in Japanese). March 27, 2014. Archived from the original on March 28, 2014.