Spezi
 Logo of Riegele Spezi | |
 Spezi in a glass | |
| Type | Mixture of cola and orange soda |
|---|---|
| Manufacturer | Riegele Krombacher Paulaner Traunstein The Coca-Cola Company (Mezzo Mix) Almdudler PepsiCo (Schwip Schwap) Müllerbräu Nordbräu Ingolstadt Schweiger Diocesan Brewery in Bavaria Wildbräu Grafing |
| Country of origin | Germany |
| Region of origin | Augsburg, Bavaria, Germany |
| Introduced | 1965 as Kola-Misch |
| Color | Caramel E-150d |
| Related products | Mezzo Mix Cola Fanta Orange soda |
| Website | spezi.com |
Spezi (German pronunciation: [ˈʃpeːtsi]) is the brand name for a soft drink first produced by Brauhaus Riegele in Augsburg, Germany.[1] Spezi is a genericized trademark and the name is used as a generic term for a mixture of cola and orange soda in German-speaking countries.
History
[edit]When the brand was registered in 1956, Riegele at first sold beer under the trademark. However, in 1965, Riegele brought out the special mixture of cola and orange soda KM (for Kola-Misch, translated Cola-Mix in German). Since 1977, Spezi has been produced and bottled by different local breweries under a franchising agreement.[2] The first TV commercial for Spezi aired in 1989.[3]
Paulaner also sells Spezi, based on an agreement with Riegele from 1974 that a German court declared still valid in 2022.[4] The same product is available in the United States under the name Paulaner Sunset.
In 2018, Almdudler acquired the rights to the Spezi brand in Austria.[5] PepsiCo also sells a mixture of cola and orange soda in Germany, Austria and Switzerland called Schwip Schwap and The Coca-Cola Company has also been producing a mixture of cola and orange soda in Germany since 1973 called Mezzo Mix. Mezzo Mix is also sold under other names in Spain, Belgium, Sweden and the United Kingdom. Most grocery store chains sell generic brand versions of the drink, usually called Cola-Mix.
Spezi contains water, glucose-fructose syrup, sugar, orange juice concentrate (2.3%), lemon juice from lemon juice concentrate (0.8%), carbon dioxide, caramel color, phosphoric acid and citric acid, natural flavoring, caffeine, citrus extract, locust bean gum (stabilizer). There are also different versions, including a sugar-free one.
References
[edit]- ^ Brand register
- ^ Philipp Vetter, "Spezi: Der bizarre Siegeszug der deutschen Brause", Die Welt (in German), retrieved 2 September 2018
- ^ Kurze Geschichte von Original Spezi ColaOrange und des Spezi
- ^ "German Paulaner Brauerei can use "Spezi" court rules". 12 October 2022.
- ^ ""Spezi": Almdudler peppt Retro-Marke auf". Allgemeine Hotel- und Gastronomie-Zeitung (in German). Retrieved 3 August 2025.
External links
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