Rent.com

Rent.com
Type of site
Apartment search engine
Online marketplace
OwnerRedfin
URLwww.rent.com
CommercialYes
Launched1999; 26 years ago (1999)
Current statusActive

Rent.com is an apartment search engine and online marketplace for finding rental apartments. It is owned by Rent Group (stylized as Rent), which is owned by Redfin.

Timeline

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Rent.com was founded in 1999 as Viva.com. In December 2004, eBay purchased Rent.com for $415 million.[1]

In May 2012, Rent Group, then known as Primedia, acquired Rent.com from eBay for an undisclosed amount.[1]

In June 2015, as part of an overall re-branding of Rent.com, the site launched its first national advertising campaign featuring comedian and actor J. B. Smoove.[2][3]

In April 2021, Rent Group, which owns Rent.com, was acquired by Redfin.[4]

See also

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References

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  1. ^ a b Rao, Leena (March 22, 2012). "eBay Sells Off Real Estate Listings Site Rent.com To Primedia". TechCrunch.
  2. ^ "Rent.com Launches Legitimate Listings Ad Campaign With Comedian J.B. Smoove As The Legit-a-Master" (Press release). Business Wire. June 1, 2015.
  3. ^ Aditham, Kiran (June 4, 2015). "J.B. Smoove Assumes 'Legit' Role for Rent.com's Advertising Debut". Adweek.
  4. ^ "Redfin Completes Acquisition of RentPath for $608 Million" (Press release). PR Newswire. April 5, 2021.
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