Rahim Mohamed

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Rahim Mohamed
Other namesGeneral Ock
Occupation(s)Bodega cook; internet personality
Years active2020–present
EmployerRed Hook Food Corp (bodega)
Known forViral “Ocky Way” sandwich videos

Rahim Mohamed (known online as "General Ock") is a Yemeni-American bodega cook and internet personality based in Brooklyn, New York.[1][2] He is best known for preparing over-the-top sandwiches "the Ocky Way" in videos that drew a large following on TikTok and other platforms, and for later opening a dessert shop branded the "Ocky Way Chocolate Factory" in 2023.[3][4][5]

Personal life and career

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Mohamed spent the first ten years of his life in Taiz, Yemen, before moving to Brooklyn in 1999 with his brother, sister, and mother.[6] He has worked at Red Hook Food Corp, a family-run bodega in Red Hook, Brooklyn, for more than a decade.[1][6] He began posting short cooking videos on TikTok in 2020, focusing on custom sandwiches assembled with snacks and sweets from the store shelves.[2] His nickname "General Ock" references New York slang derived from the Arabic "akhi" ("brother").[1]

As his videos attracted a large audience, local and national outlets profiled the phenomenon, including a short documentary from The New York Times about running a TikTok-famous bodega.[7] In 2023, Mohamed expanded beyond the bodega with the Ocky Way Chocolate Factory, a dessert shop selling knafeh, waffles, crêpes and shakes.[4][5]

Online presence and reception

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Coverage has highlighted Mohamed's improvisational approach, combining items like Pop-Tarts, Doritos, mozzarella sticks or pancakes into bacon-egg-and-cheese and chopped-cheese sandwiches, and his recurring catchphrases.[1][2][3] Local TV segments and regional outlets also documented the social-media-driven crowds at the Red Hook shop.[8]

Food media have cited Mohamed's work as part of a broader wave of remixed bodega fare in New York City. In 2023, Eater NY noted his Doritos-and-hash-brown beef patty as one example of how vendors are bending the rules of classic dishes and attracting online followings.[9]

Visitors to Mohamed's shop have included athletes Eli Manning, Mikal Bridges, and Obi Toppin; rappers Quavo and French Montana; and singer Rubi Rose.[10][11]

References

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  1. ^ a b c d Glassberg, Lauren (October 25, 2021). "Brooklyn bodega goes viral over crazy sandwich concoctions". ABC7 New York. Retrieved September 17, 2025.
  2. ^ a b c Kim, Eddie (March 5, 2021). "The Life-Changing Gastronomy of Ocky's Bodega". MEL Magazine. Retrieved September 17, 2025.
  3. ^ a b Tara, Serena (September 8, 2022). "See the Over-the-Top New York Deli Sandwiches That Have Captivated TikTok". Thrillist. Retrieved September 17, 2025.
  4. ^ a b Orlow, Emma (December 22, 2023). "Original Amor y Amargo, Acclaimed Cocktail Bar, Is Closing NYE". Eater NY. Retrieved September 17, 2025.
  5. ^ a b Orlow, Emma (December 7, 2023). "Shepherd's Pie and Bangers and Mash in South Brooklyn — And More Openings". Eater NY. Retrieved September 17, 2025.
  6. ^ a b Yang, Maya (September 5, 2022). "The Brooklyn deli owner winning TikTok's heart – one 'Ocky' recipe at a time". The Guardian. ISSN 0261-3077. Retrieved September 17, 2025.
  7. ^ "Film Club: 'How To Run a TikTok-Famous Bodega' (Published 2022)". The New York Times. February 3, 2022. Retrieved September 17, 2025.
  8. ^ "Bodega serves up wild breakfast sandwiches, becomes social media sensation". News 12 - Default. Retrieved September 17, 2025.
  9. ^ Fortney, Luke (October 25, 2023). "The Beef Patty Gets a Remix". Eater NY. Retrieved September 17, 2025.
  10. ^ "Trick shots with Hulett Brothers & Eli takes over The Ocky Way | The Eli Manning Show". www.giants.com. Retrieved September 18, 2025.
  11. ^ Gee, Elliot A.; Dowd, Matthew J. "Recent Lessons from Trademarks, Viral Fame, and Dee's Nuts". Dowd Scheffel PLLC. Retrieved September 18, 2025.