One More Time (KRU song)

"One More Time"
Single by KRU
from the album Kaset
Released17 January 2025 (2025-01-17)
RecordedDecember 2024
GenrePop
Length3:25
Label
SongwriterKRU
ProducerKRU
KRU singles chronology
"Voodoo"
(2024)
"One More Time"
(2025)
Music video
"One More Time" on YouTube

"One More Time" is a song by Malaysian boy band, KRU, which was released on 17 January 2025 as the second single from their fourteenth studio album Kaset.[1][2] The song was written by the KRU brothers and produced by Edry Abdul Halim. A music video was filmed using artificial intelligence to promote the single, also directed by Suhaimi Yayanto.[3]

Background and release

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"One More Time" was one of two singles released by KRU for their fourteenth album, Kaset. The single was released on 17 January 2025.[4][5]

Composition

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The track is three minutes and twentyfifth seconds long, written and composed by the brothers themselves. The motivational track,[2] produced by Edry Abdul Halim, is about a disappointment of a person who failed in love again and can only rejoice in sadness at seeing his/her ex-lover lived happily with someone else.[6]

Music video

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The music video of "One More Time" was directed by Suhaimi Yayanto (who previously directed "Voodoo" music video) and produced by Edry. Like "Voodoo", KRU also utilised the artificial intelligence (AI) to create digital twins for the video,[7][8] which showcasing KRU's transformation from different eras.[6]

Credits and personnel

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Song

Credits adapted from Kaset booklet liner notes.[9]

  • KRU – vocals, composer, lyrics
  • Edry Abdul Halim – producer, arranger, mixer, mastering, MIDI, keys
  • Faliq Auri – saxophone
  • Kecik – bass
  • Donald Saimon – arranger
  • Nine – vocal coach
  • The Observatory, Manchester – mastering engineer, mixing engineer
Music video
  • Suhaimi Yayanto – director
  • Atmin Mazid – assistant director
  • Luqman Hakim – director of photography
  • Aliff Nasyraff – assistant director
  • Yusry Abdul Halim – post visual FX
  • Miera Muttalib – project manager
  • Zalinda Natasha – assistant project manager
  • Anis Farisya – behind the scenes
  • Izzaidi Ismail – G&E
  • Fakhrul Amin – G&E
  • Azmie Sulaiman – G&E
  • Aswad – art department
  • Annie – art department
  • Asyraf – art department
  • Noliya – wardrobe
  • Norhaniza – MUA
  • Shaim – hairstylist

Format and track listing

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  • Digital download[10]
  1. "One More Time" – 3:25

Release history

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Country Date Format Label
Malaysia 17 January 2025

References

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  1. ^ "KRU Kembali Menyerlah dengan Single Balada "One More Time" dan Penggunaan Teknologi AI dalam Video Muzik". DestinaAsia. 16 January 2025. Retrieved 21 September 2025.
  2. ^ a b S. Navalan (24 April 2025). "It's for 'real' - Legendary group KRU's 15th album 'Kaset' to hit the 'shelf' on Friday (April 25)". The Star Online. Retrieved 18 August 2025.
  3. ^ Nurezzatul Aqmar Mustaza (20 January 2025). "KRU selitkan unsur AI dalam video muzik 'One More Time'". Sinar Harian. Retrieved 21 September 2025.
  4. ^ Nurul Naqiyah (17 January 2025). "Persembahan Vokal KRU Menyerlah Dalam Lagu "One More Time"" [KRU's Vocal Performance Stands Out In "One More Time"] (in Malay). Siakap Keli. Retrieved 18 August 2025.
  5. ^ Budiey (18 January 2025). "KRU Hidupkan Emosi & Suntik Nostalgia Dalam Lagu 'One More Time'". Sensasi Selebriti. Retrieved 20 September 2025.
  6. ^ a b "#SHOWBIZ: Another hit with 'One More Time' for KRU". NST Entertainment. New Straits Times. 5 February 2025. Retrieved 21 September 2025.
  7. ^ Akmar Annuar (16 January 2025). "KRU reflects on love and loss with 'One More Time'". The Malaysian Reserve. Retrieved 18 August 2025.
  8. ^ S. Navalan (16 January 2025). "Legendary group KRU are doing it great again and it's the single 'One More Time' to delight the fans this time". The Star Online. Retrieved 18 August 2025.
  9. ^ Kaset (liner notes). KRU. KRU Music, Sony Music Malaysia. 2025.{{cite AV media notes}}: CS1 maint: others in cite AV media (notes) (link)
  10. ^ a b "One More Time - Single". iTunes Store (MY). Apple. 17 January 2025. Retrieved 21 September 2025.
  11. ^ "One More Time - Single by KRU". Spotify. 17 January 2025. Retrieved 21 September 2025.
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