Katy Perry Collections
| Company type | Private |
|---|---|
| Industry | Footwear |
| Founded | February 16, 2017 |
| Founder | Katy Perry |
| Headquarters | Encino, Los Angeles, California, United States |
| Website | katyperrycollections |
Katy Perry Collections is a line of footwear founded by American singer Katy Perry.
History
[edit]On February 16, 2017, American singer Katy Perry founded the brand when partnering with Global Brands Group. She wanted to create a brand that reflected her personality while being accessible to a broad audience. Some inspirations for founding it are a Dalmatian-print pair of flats that Perry thrifted, as well as her refusal to wear uncomfortable shoes.[1]
She bought back the line in 2022 after the holding company filed for bankruptcy in 2021. This made her the sole owner.[2] Perry later relaunched the brand with the Summer/Spring 2022 Collection in the same year.[3] She followed it by launching a collection called the Fall/Winter Part 2.[4]
References
[edit]- ^ "Katy Perry's refusal to wear uncomfortable heels inspires shoe line". The Beat 92.5. February 17, 2017.
- ^ Belgum, Deborah (August 10, 2022). "Katy Perry shares her experience buying back her footwear brand". Women's Wear Daily.
- ^ Tolarico, Brittany (May 5, 2022). "Katy Perry Talks About Buying Back Her Footwear Brand: 'It's Time to Swing Bigger'". People. Retrieved December 29, 2024.
- ^ Claiborne, Kinya (October 23, 2023). "Katy Perry Collections Fall/Winter drop". Style & Society.
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