KPDA (FM)

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KPDA
Broadcast areaBoise metropolitan area
Frequency100.7 MHz
BrandingLa Poderosa (The Power)
Programming
FormatRegional Mexican
Ownership
Owner
  • Kevin Terry
  • (Radio Rancho, LLC)
KDBI-FM
History
First air date
1982; 43 years ago (1982)
Former call signs
  • KQKZ (1980–1984)
  • KJCY-FM (1984–1989)
  • KLVJ-FM (1989–1997)
  • KTPZ (1997–2007)
  • KTPD (2007–2007)
  • KTMB (2007–2008)
  • KQLZ (2008–2011)
  • KINF-FM (2011–2013)
  • KPDA (2013–2014)
  • KQBL (2014–2015)
Former frequencies
99.1 MHz (1982–2013)
Call sign meaning
Poderosa
Technical information[1]
Licensing authority
FCC
Facility ID72658
ClassC
ERP80,000 watts
HAAT668 meters (2,192 ft)
Transmitter coordinates
43°14′43″N 115°26′12″W / 43.24528°N 115.43667°W / 43.24528; -115.43667
Translator(s)92.7 K224EP (Boise)
Links
Public license information
WebcastListen Live
Websitelapoderosaidaho.com

KPDA (100.7 MHz, "La Poderosa") is a commercial radio station licensed to Mountain Home, Idaho, and serving the Boise metropolitan area. It airs a Regional Mexican format and is owned by Kevin Terry, through licensee Radio Rancho, LLC[2] The studios and offices for KPDA and sister station 106.3 KDBI-FM are on East Franklin Road in Nampa.

History

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Early years

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The station, originally on 99.1 MHz, first signed on in 1982. Its call sign was KQKZ and it broadcast a soft adult contemporary format.[3][4] On November 1, 1984, the station changed its call letters to KJCY-FM to match that of its AM sister station (1240 AM, now KMHI), then to KLVJ-FM on June 1, 1989.[5]

In August 1992, Media Venture Management Inc., headed by Randolph George, sold KLVJ-FM and its AM counterpart KLVJ to William Konopnicki for $78,000. Both stations were silent at the time of the sale.[6] In April 1995, Konopnicki sold the combo to station manager Jack Jensen, doing business as Valley Mountain Broadcasting Inc., for $310,000; the FM station aired a country music format.[7]

In November 1996, Jensen sold KLVJ-AM-FM to Wendell Starke's FM Idaho Company for $475,500.[8] FM Idaho changed the FM station's call letters to KTPZ on January 7, 1997.[5]

Contemporary hits

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In October 2000, FM Idaho sold six stations, including contemporary hit radio outlet KTPZ, to Horizon Broadcasting Group LLC for $10 million.[9] The station became KTPD on March 30, 2007, then KTMB on June 28, 2007.[5]

In 2008, then-owner Impact Radio Group acquired KTMB and moved the KQLZ call sign to the 99.1 FM frequency from 100.7 FM.[5] The pre-existing talk radio format on 99.1 flipped to oldies, featuring programing from ABC Radio Network's The True Oldies Channel.[10] (The KQLZ call letters previously resided at a station in Los Angeles which, like the satellite-delivered True Oldies Channel, was programmed by Scott Shannon.)[11])

Modern Rock and Talk

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On September 4, 2009, at Noon, KQLZ ended three days of stunting with "Thriller" by Michael Jackson to become country music-formatted "99.1 The Bronco".[12] The move came after the demise of True Oldies and the subsequent retirement of longtime Boise radio voice "Big" Jack Armstrong.[13] However, the country format lasted only a few hours; that same day at 3:49 p.m., KQLZ flipped to modern rock as "99.1 The Virus".[14][15] Questions arose about the new name as it shared that of an XM Satellite Radio talk channel, The Virus. However, the general manager of Impact Radio didn't "consider it a problem".[16] Since the original launch, the station dropped the Virus name and rebranded as "V99.1 FM".[17][18]

On August 8, 2011, KQLZ flipped to a news/talk format as a simulcast of KINF (730 AM, now dark). A week later, on August 15, the station changed its call sign to KINF-FM.[5] On January 1, 2013, the KINF simulcast ended with the AM station becoming an ESPN Radio affiliate; KINF-FM retained the news/talk format.

Former logo

Regional Mexican

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On November 26, 2013, KPDA swapped frequencies with KINF-FM, moving the former station's regional Mexican format known as "La Poderosa" from 99.1 to 100.7 FM. The 100.7 frequency adopted the KPDA call letters the following day.[19] On February 12, 2014, the call sign changed again to KQBL;[5] two days later, on February 14, the station changed its format to country, branded as "100.7 The Bull".[20]

On February 11, 2015, KQBL reverted to the KPDA call sign;[5] the next day, JLD Media, LLC consummated the purchase of KPDA from Impact Radio Group, at a purchase price of $200,000.[21] KPDA restored the former "La Poderosa" regional Mexican format on March 1. On March 27, owner Kevin Terry transferred KPDA's license to Radio Rancho, LLC.[22]

References

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  1. ^ "Facility Technical Data for KPDA". Licensing and Management System. Federal Communications Commission.
  2. ^ "KPDA Facility Record". FCC Media Bureau CDBS Public Access Database. Federal Communications Commission.
  3. ^ "Directory of Radio Stations in the United States and Canada" (PDF). Broadcasting/Cablecasting Yearbook 1985. Broadcasting Publications Inc. 1985. p. B-76. Retrieved January 29, 2019.
  4. ^ "Directory of Radio Stations in the United States and Canada" (PDF). Broadcasting/Cablecasting Yearbook 1984. Broadcasting Publications Inc. 1984. p. B-74. Retrieved January 29, 2019.
  5. ^ a b c d e f g "Call Sign History: KPDA". FCC Media Bureau CDBS Public Access Database. Federal Communications Commission.
  6. ^ "Infinity Spends $100 Million For Cook Inlet Stations" (PDF). Radio & Records. August 21, 1992. pp. 9, 10. Retrieved January 29, 2019.
  7. ^ "Jacor's Michigan Radio Picks Up WAKX-FM For $3.75 Million" (PDF). Radio & Records. April 14, 1995. p. 6. Retrieved January 29, 2019.
  8. ^ "Osborn Expands In Alabama" (PDF). Radio & Records. November 29, 1996. p. 6. Retrieved January 29, 2019.
  9. ^ "Horizon Acquires Quintet In Twin Falls" (PDF). Radio & Records. October 27, 2000. p. 6. Retrieved January 29, 2019.
  10. ^ "Radio Stations". Scott Shannon's True Oldies Channel. Archived from the original on July 28, 2008. Retrieved December 19, 2008.
  11. ^ "An Old Pirate Calls: Shannon's True Oldies Invade Boise". All Access. All Access Music Group. April 16, 2008. Retrieved December 23, 2018.
  12. ^ "Boise gets fourth country station". Idaho Radio News. Archived from the original on July 13, 2011. Retrieved September 5, 2009.
  13. ^ "Big Jack hangs up the mic". Idaho Radio News. Archived from the original on July 13, 2011. Retrieved September 5, 2009.
  14. ^ Venta, Lance (September 10, 2009). "KQLZ Boise Spreads "The Virus"". RadioInsight. RadioBB Networks. Retrieved January 29, 2019.
  15. ^ "Will The Virus infect the X?". Idaho Radio News. Archived from the original on October 1, 2009. Retrieved September 5, 2009.
  16. ^ "Impact doesn't think Virus name is a problem". Idaho Radio News. Archived from the original on October 2, 2009. Retrieved February 17, 2010.
  17. ^ "Amy Black And Josh Schlaich Join Team At V99.1/Boise". All Access. All Access Music Group. March 2, 2010. Retrieved January 29, 2019.
  18. ^ "X, meet V". Idaho Radio News. Archived from the original on May 20, 2010. Retrieved February 17, 2010.
  19. ^ Venta, Lance (December 16, 2013). "Flip, Move & Sales in Boise". RadioInsight. RadioBB Networks. Retrieved January 29, 2019.
  20. ^ Venta, Lance (February 14, 2014). "Bull Returns to Boise". RadioInsight. RadioBB Networks. Retrieved January 29, 2019.
  21. ^ "Boise's Bull Moves to 101.9". RadioInsight. RadioBB Networks. February 12, 2015. Retrieved January 29, 2019.
  22. ^ "Station Sales Week of 2/20". RadioInsight. RadioBB Networks. February 20, 2015. Retrieved January 29, 2019.
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