Draft:Sensika Technologies


Sensika Technologies
Company typePrivate
IndustryMedia intelligence
Founded2012
FoundersVassil Velichkov, Konstantin Christoff, Nenko Ivanov, Alexander Kanchev
Headquarters
Sofia
,
Bulgaria

Sensika Technologies is a Bulgarian private technology company headquartered in Sofia. Founded in 2012, the company develops an artificial intelligence-based media intelligence platform that monitors press, social media, broadcast, and visual content. The company and its technology have been covered in publications including Forbes Bulgaria, SeeNews, Digitalk, and The Recursive.[1][2][3][4]

History

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Sensika Technologies was founded in 2012 in Sofia, Bulgaria, by Vassil Velichkov, Konstantin Christoff, Nenko Ivanov, and Alexander Kanchev.[1]

In October 2023, Sofia-based investment firm HR Capital acquired a minority stake in the company.[2] The same year, Sensika announced plans for an initial public offering on the Bulgarian Stock Exchange’s BEAM growth market, aiming to raise up to €3 million for expansion and product development.[2][4]

In May 2024, Digitalk described Sensika as a company applying artificial intelligence in media analytics, with capabilities including topic detection, sentiment analysis, facial recognition, speech-to-text transcription, and disinformation monitoring.[3]

In June 2024, Sensika and the American University in Bulgaria’s Center for Information, Democracy and Citizenship (CIDC) co-founded the CIDC–Sensika Disinformation Observatory.[5] In April 2025, Euractiv and Table.Media reported on the Observatory’s study of the Russian “Pravda” network, which analyzed more than 640,000 publications and found that over half originated from former Soviet and Balkan states.[6][7]

Products and Services

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According to Digitalk, Sensika’s platform collects and analyzes content from online news, print publications, broadcast outlets, social media, and visual material. It includes tools for topic detection, sentiment analysis, facial recognition, speech-to-text transcription, and monitoring of disinformation networks.[3]

Forbes Bulgaria has reported that the company also provides media monitoring services, including the preparation of analytical reports and summaries for institutions and businesses.[1]

Partnerships and Collaborations

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Sensika’s technology has been used in independent research published by organizations including the Center for the Study of Democracy (CSD) and the Human and Social Studies Foundation (HSSF). These studies have addressed propaganda, corruption, and disinformation in Bulgaria and Southeast Europe.[8][9]

Recognition

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Sensika has been covered in Bulgarian and international media, including Forbes Bulgaria, SeeNews, Digitalk, The Recursive, Euractiv, and Table.Media.[1][2][3][4][6][7]

See also

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References

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  1. ^ a b c d "Ловци на информация". Forbes Bulgaria (in Bulgarian). 11 August 2023.
  2. ^ a b c d "Bulgaria's Sensika plans to go public to spur Middle East expansion". SeeNews. 17 October 2023.
  3. ^ a b c d "Sensika, pioneer in AI and media analytics". Digitalk (in Bulgarian). 18 May 2024.
  4. ^ a b c "Sensika Technologies secures fresh investment as it gears up for IPO". The Recursive. October 2023.
  5. ^ "CIDC–Sensika Disinformation Observatory Launched". AUBG Today. 3 June 2024.
  6. ^ a b "Russian disinformation network targets Balkans, study finds". Euractiv. 18 April 2025.
  7. ^ a b "Balkan states dominate Pravda network content". Table.Media. 18 April 2025.
  8. ^ Gendered Disinformation Targeting Ukrainian Women Refugees in Bulgaria (PDF) (Report). Center for the Study of Democracy. November 2024.
  9. ^ Russian Propaganda in the Bulgarian Media Online in 2023 (PDF) (Report). Human and Social Studies Foundation. April 2024.