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Rod Yancy
[edit]Rod Yancy is an American attorney and entrepreneur based in Oklahoma, known for founding the Oath family of companies, including Oath Law, Oath Planning, Oath Zephyr, Bootleg (Oath Music), and Oath Studio. He is also the founder of the nonprofit Oklahoma Coalition for Responsible Justice.[1][2][3][4][5]
Early life and education
[edit]Yancy was raised in Owasso, Oklahoma. He earned a Bachelor of Arts in philosophy and political science from the University of Oklahoma in 2002 and a Juris Doctor degree from the University of Oklahoma College of Law in 2006.[5]
Early entrepreneurial ventures
[edit]Following law school, Yancy co-founded two startups in the technology sector, focusing on fantasy sports and photo-sharing. These ventures were overshadowed by competitors and ultimately led him to pivot toward estate planning-focused entrepreneurship.[5]
Oath enterprise
[edit]In 2010, Yancy founded Oath Law (initially operating as RTY Law), emphasizing intentional estate planning. By the 2020s, Oath Law had expanded nationally with over 100 employees and service presence in more than 20 markets.[1][6]
He subsequently launched Oath Planning—a financial advisory service—and introduced Oath Zephyr, a technology platform tied to estate planning.[1][5]
Bootleg (Oath Music)
[edit]In the early 2020s, Yancy founded Bootleg under Oath Music, a platform designed to help musicians distribute live audio recordings and related content to fans.[2][7][8]
Oath Studio (Adah Robinson House)
[edit]In 2024, Yancy restored the historic Adah Robinson House in Tulsa, designed by architect Bruce Goff, and converted it into Oath Studio.[9] The venue now functions as a creative retreat and sophisticated event space for artistic gatherings and leadership salons[4][10]
Philanthropy
[edit]Yancy founded the Oklahoma Coalition for Responsible Justice in 2023, which focuses on reviewing wrongful convictions and advocating for the abolition of the death penalty in Oklahoma.[3][11]
He has also indicated intentions to establish a nonprofit entity called the Oath Foundation to extend his firms’ community-oriented values, though no independent sources currently confirm its launch.[5][12]
References
[edit]- ^ a b c Forbes Business Council. "Rod Yancy | CEO / Founder – Oath." Forbes. https://councils.forbes.com/profile/Rod-Yancy-CEO-Founder-Oath/5c4e8e45-2c31-4a4f-9305-7cfaa5df2bb4
- ^ a b Rolling Stone Culture Council. "Rod Yancy | CEO and Founder – Bootleg." Rolling Stone. https://www.rollingstone.com/culture-council/members/rod-yancy/
- ^ a b Oklahoma Coalition for Responsible Justice. "About Us." Official website. https://ocrj.org/about/
- ^ a b Oath. "Our Story With Rod Yancy." Oath official website. https://oath.law/our-story/
- ^ a b c d e Yancy, Rod. "About." RodYancy.com. https://www.rodyancy.com/about
- ^ Gottfried, Gideon (2025-01-13). "'The Highest Net Profit Merch An Artist Can Sell': Q's With Bootleg.Live's Rod Yancy - Pollstar News". Retrieved 2025-09-23.
- ^ Oath Planning (2020-06-04). Should You Consider Early Retirement?. Retrieved 2025-09-23 – via YouTube.
- ^ "BTB Ep 454: Advice for Indie Creators with Rod Yancy". volume.com. Retrieved 2025-09-23.
- ^ Oath Planning (2020-07-29). How To Build Your Estate Plan (Do This Now!). Retrieved 2025-09-23 – via YouTube.
- ^ Oath Planning (2020-07-08). Are you doing enough to protect your money in a volatile market?. Retrieved 2025-09-23 – via YouTube.
- ^ "Oklahoma Coalition for Responsible Justice". Oklahoma Coalition for Responsible Justice. Retrieved 2025-09-05.
- ^ Landes, Tim (2025-03-28). "In Conversation: Rod Yancy, entrepreneur on making music memories with Bootleg.Live". TulsaPeople Magazine. Retrieved 2025-09-05.