Draft:Moco Museum Barcelona

  1. Home
  2. Wiki
  • Comment: In accordance with the Wikimedia Foundation's Terms of Use, I disclose that I have been paid by my employer for my contributions to this article. Mehal Rao (talk) 13:46, 30 October 2025 (UTC)


Moco Museum Barcelona is a private museum of modern, contemporary, and street art located in the El Born district of Barcelona, Spain. Opened in October 2021, the museum occupies the historic Palau Cervelló, situated near the Picasso Museum.[1][2]. As part of the international Moco Museum brand, it presents works by internationally recognised artists and emerging creators in an accessible, inclusive setting[3][4].

History and Concept

[edit]

The Moco Museum was founded in Amsterdam in 2016 by Kim and Lionel Logchies-Prins, who envisioned a space that would make art accessible to a broad audience and bridge the gap between elite and popular culture[5][6].

Following the success of its Amsterdam location, the founders expanded internationally with the opening of Moco Museum Barcelona in 2021, marking the first step in the brand’s global development[1][2].

The museum’s concept focuses on exhibiting modern masters, contemporary innovators, and digital pioneers, combining traditional and immersive formats. Its mission is to “make art accessible to all” and present works that engage with social, political, and cultural themes[3][6][7].

Moco Museum advocates for an inclusive museum model, aiming to make modern, contemporary, and street art accessible to a wide audience in Amsterdam, Barcelona, and London[1]. The museum’s mission emphasizes enlightening, inspiring, and empowering visitors through exhibitions that explore cultural, social, and political themes.

A key focus of Moco Museum is the integration of street art, showcasing artists such as Banksy, JR, OsGêmeos, Icy & Sot, and Stik. These works are presented to foster dialogue, encourage critical reflection, and highlight contemporary issues in society[1][2].

The museum also supports philanthropic initiatives, with a portion of proceeds donated to charities such as Movement On The Ground, Aidsfonds, and Metakids. This reflects Moco’s broader goal to leverage the power of art for social impact and community engagement.[8]

Through this approach, Moco Museum positions itself as a cultural institution that bridges traditional museum practice with contemporary, socially conscious art, combining permanent collections with immersive, temporary exhibitions that appeal to both local and international audiences.

Building

[edit]

Moco Museum Barcelona is housed in the Palau Cervelló, a 15th-century palace on Montcada Street in the heart of El Born[9]. The building was originally the private residence of the noble Cervelló family, until the 18th century,and later served as a residence for aristocrats and merchants[10].

It combines Gothic and Neoclassical architecture, with arched galleries and frescoed ceilings typical of the period.

In 2022, the interior was redesigned by Isern Serra and Six N Five Studio, transforming the historic space into a minimalist, contemporary environment for art display[11]. The renovation preserved original architectural features while introducing modern exhibition lighting and digital installations.

Collection

[edit]

The collection reflects the museum’s focus on modern, contemporary, and digital art, featuring works by artists such as Andy Warhol, Jean-Michel Basquiat, Keith Haring, Damien Hirst, Banksy, Yayoi Kusama, KAWS, and Jeff Koons[3][6][12].

Permanent installations include immersive digital experiences such as Studio Irma’s Digital Immersive Art Room and works exploring the relationship between art and technology.

Notable highlights include:

  • Laugh Now by Banksy
  • Infinity Mirror Room by Yayoi Kusama
  • Digital works by Refik Anadol and Studio Irma, exploring data and emotion through immersive projection[12][13].

The collection combines established and emerging names, showcasing painting, sculpture, installation, and NFT-based digital art.

Exhibitions

[edit]

Past exhibitions

[edit]

Current exhibitions

[edit]
  • Heart Space by Krista Kim, an immersive AI-based experience (2025)
  • Esplendor De La Noche by Guillermo Lorca (2022)
  • The New FuTure, NFT exhibition (2022)
  • Confessions of a Crowded Mind by Robbie Williams – the musician’s first solo art exhibition in Spain (2024)[15][16]
  • The Future is Old by Robin Kid a.k.a. THE KID (2024)

Ongoing exhibitions

[edit]
  • Works by Banksy, Basquiat, Warhol, KAWS, Kusama, and Haring from the Moco permanent collection[12]
  • Modern Masters
  • Contemporary Masters
  • Digital Immersive Art by Studio Irma – a signature interactive installation exploring connection and mindfulness[13]

Visitors

[edit]

Since opening in 2021, Moco Museum Barcelona has become one of the city’s most visited new art spaces, attracting international attention and contributing to the cultural growth of the El Born district[17]

According to independent reports, the museum welcomed visitors from over 100 countries in its first year.[8]

Today, Moco Museum welcomed more than 6 million visitors from over 120+ different nations.

See also

[edit]

References

[edit]
  1. ^ a b c d "Amsterdam's Moco Museum opens in Barcelona with art by Banksy, Kaws and Basquiat". www.catalannews.com. 2021-10-19. Retrieved 2025-10-30.
  2. ^ a b c Charr, Manual (2021-10-11). "Moco Museum Opens in Barcelona". MuseumNext. Retrieved 2025-10-30.
  3. ^ a b c "Moco Museum opent gloednieuwe locatie in Barcelona". ANP Perssupport (in Dutch). Retrieved 2025-10-30.
  4. ^ Molinos, Paloma (2021-10-08). "Un Moco Museum nace en Barcelona". HIGHXTAR. (in European Spanish). Retrieved 2025-10-30.
  5. ^ Sicilia, Redazione La (2021-10-08). "A brand New Moco Museum is born in El Born Barcelona". www.lasicilia.it (in Italian). Retrieved 2025-10-30.
  6. ^ a b c BCNenHorasdeOficina (2021-11-03). "El Moco Museum Barcelona abre puertas en el Palau Cervelló". Barcelona En Horas de Oficina (in Spanish). Retrieved 2025-10-30.
  7. ^ Gabarró, Andrea (2025-09-03). "El matrimonio holandés detrás del Moco, el museo privado revelación de Barcelona: 'Nos enamoramos'". El Periódico (in Spanish). Retrieved 2025-10-30.
  8. ^ a b "Moco Museum: #1 Destination for Modern & Street Art". Moco Museum. Retrieved 2025-10-30.
  9. ^ "Moco Museum: #1 Destination for Modern & Street Art". Moco Museum. Retrieved 2025-10-30.
  10. ^ "Moco Museum opent gloednieuwe locatie in Barcelona". ANP Perssupport (in Dutch). Retrieved 2025-10-30.
  11. ^ designboom, myrto katsikopoulou I. (2022-10-26). "pink hues and organic shapes permeate six n. five's moco museum concept store in barcelona". designboom | architecture & design magazine. Retrieved 2025-10-30.
  12. ^ a b c d "Palace Cervelló-Giudice". www.oldbcn.com. Retrieved 2025-10-30.
  13. ^ a b "Palau dels Cervelló - Barcelona | Carrer Montcada - Pobles de Catalunya". www.poblesdecatalunya.cat (in Catalan). Retrieved 2025-10-30.
  14. ^ "FC Barcelona open the exhibition 'Masterpiece, a digital tribute to Johan Cruyff and Alexia Putellas' at Moco Museum in Amsterdam". www.fcbarcelona.com. Retrieved 2025-10-30.
  15. ^ Piera, Mar (2024-06-24). "Robbie Williams opens his first art exhibition in Barcelona". HIGHXTAR. Retrieved 2025-10-30.
  16. ^ "Barcelona Archives". Moco Museum. Retrieved 2025-10-30.
  17. ^ Brady, Sasha. "The ultimate weekend in Barcelona: what to eat, see and do". Lonely Planet. Retrieved 2025-10-30.