Draft:La Caldera

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La Caldera
Developer(s)Shakira, BossLogic
Release21 September 2021

La Caldera is a non-fungible token (NFT) collection created by Colombian singer-songwriter Shakira and graphic designer BossLogic released on 21 September 2021. The collection features music by Shakira and animated, digitally altered pictures of Shakira in the fantasy world of Caloris.

Background and release

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After releasing the single "Don't Wait Up" in July 2021, Shakira revealed in an interview that she is in a "supremely creative moment", with "a great desire to create, lots of ideas, lots of songs coming into [her] hands."[1] On 16 September, she announced the release of her first NFT collection, titled La Caldera.[2] A collaboration with digital artist BossLogic, known for his pop culture artwork, La Caldera was launched on NFT platform MakersPlace on 21 September 2021.[3][4] The collection's proceeds supported Shakira's Pies Descalzos Foundation, aiding education and helping poor children in Colombia,[5][6][7] and offset carbon emissions by allocating compensation to forest conservation projects via substainability network Aerial.[8][9] The prices of the works, sold in Ethereum cryptocurrency, ranged from 0.6 Ethereum or $935 up to $61.000.[10]

Shakira first invested in crypto assets in 2020, when she and her then-boyfriend Gerard Piqué invested €3 million in crypto videogame company Sorare.[11] She entered the NFT market in 2021, a year marked by explosive growth in the sector.[12] NFT sales volume reached $24.9 billion in 2021, a significant jump from $94.9 million in 2020, driven by digital art and celebrity endorsements.[13]

The audio of "Caloris" from the collection is the intro of Shakira's 2025 Las Mujeres Ya No Lloran World Tour.[14]

Design

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La Caldera features themes of female empowerment in the fictional world of Caloris, an intergalactic landscape ruled by women.[15][3] The collection consists of digital artworks, created by BossLogic, whose real name is Kobe Abdo. Each digital artwork is accompanied by an original audio piece produced by Shakira, creating a multisensory experience.[16][17][18] On one of the tracks Shakira sings in Portuguese: "minha vida é você" (English: "my life is you.")[1] The collection comprised four main artworks: "Zenith", "Save Me From Myself", "Caloris", and "Watch, Don’t Touch". Each features Shakira as a warrior in a futuristic style, while in the latter is featured also Gerard Piqué embracing her.[8][19][20] Spanish Euronews described the visual art style of the collection as "retro-futuristic" "with a nod to the look of vintage posters and graphic novels."[21]

References

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  1. ^ a b Medeiros, Kavad (2021-09-18). "Shakira canta verso em português em prévia musical de seu primeiro lançamento NFT |". POPline (in Brazilian Portuguese). Retrieved 2025-04-27.
  2. ^ "Shakira lanzará su primera colección de NFT: La Caldera" (in Spanish). 2021-09-17. Retrieved 2025-04-27.
  3. ^ a b "Shakira launches an NFT collection". HOLA! USA. 2021-09-23. Retrieved 2025-04-16.
  4. ^ Shoer Roth, Daniel (22 September 2021). "Así de fascinantes son las obras digitales de Shakira en un mundo dominado por mujeres". El Nuevo Herald (in Spanish). Retrieved 16 April 2025.
  5. ^ "Shakira y Piqué son los protagonistas de esta colección NFT". infobae (in European Spanish). 2023-01-16. Retrieved 2025-04-16.
  6. ^ Amura. "Shakira presenta su primera colección de arte digital". Notimundo (in Spanish). Retrieved 2025-04-27.
  7. ^ "Shakira y Gerard Piqué se unen en el arte digital". www.telemetro.com (in Spanish). Retrieved 2025-04-27.
  8. ^ a b "Shakira se adentra en el arte digital y presenta "La Caldera", su colección de NFT | SinEmbargo MX". SinEmbargo MX | Periodismo digital con rigor. (in Spanish). Retrieved 2025-04-16.
  9. ^ CMS, Amura. "Shakira anuncia el lanzamiento de su primera colección de NFT". Forbes Argentina (in Spanish). Retrieved 2025-04-27.
  10. ^ Redacción (2023-01-16). "Shakira y Piqué son los protagonistas de esta colección NFT". RNN Red Nacional De Noticias (in Spanish). Retrieved 2025-04-27.
  11. ^ Redacción EC (2023-01-16). "Estos son los NFT oficiales de Shakira y Piqué que tuvieron el mismo destino que su relación". El Comercio (in Spanish). ISSN 1605-3052. Retrieved 2025-04-27.
  12. ^ "Shakira se lanza al arte digital con la colección mitológica "La Caldera" - Música - ABC Color". www.abc.com.py (in Spanish). Retrieved 2025-04-27.
  13. ^ "The rise and fall of NFTs told in 13 stats | Embryo". embryo.com. 2024-09-26. Retrieved 2025-04-16.
  14. ^ Hernandez, Jeanette (2025-02-12). "Here Are the Setlist, Stage Layout & Merch for Shakira's 'Las Mujeres Ya No Lloran World Tour'". Remezcla. Retrieved 2025-04-27.
  15. ^ "La Caldera-Shakira x BossLogic | MakersPlace Editorial". rare.makersplace.com. 2021-09-21. Retrieved 2025-04-16.
  16. ^ "NFT: Shakira, BossLogic collaborate to release her fantasy NFT collection". EconoTimes. 2021-09-24. Retrieved 2025-04-16.
  17. ^ "Shakira, the Colombian singer-songwriter and multi-GRAMMY® award winner, launched her first NFT today!". Innovative India. 2021-09-21. Retrieved 2025-04-27.
  18. ^ "Tampoco resistió la tentación: Shakira lanzó su colección de NFT La Caldera – 15 minutos" (in Spanish). Retrieved 2025-04-27.
  19. ^ "Shakira apuesta al arte digital y se convierte en una guerrera futurista". Todo Noticias (in Spanish). 2021-09-22. Retrieved 2025-04-27.
  20. ^ "Shakira se aventura en el mundo del arte digital con "La Caldera" | Artes". La Voz del Interior (in Spanish). 2021-09-22. Retrieved 2025-04-27.
  21. ^ "Shakira se estrena en el arte digital con "La Caldera"". euronews (in Spanish). 2021-09-22. Retrieved 2025-04-16.

Category:2021 in art Category:2021 in Internet culture Category:Audiovisual art Category:Digital art Category:Ethereum Category:Non-fungible tokens Category:Shakira