Draft:Jon Michail

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Jon Michail is a recognized authority in the fields of executive coaching and personal branding, known for pioneering image consultancy work in Australia and contributing to international business media. He is an Australian executive coach, personal branding strategist, and entrepreneur. He is the founder and Group CEO of Image Group International (IGI), a Melbourne-based consultancy that specializes in leadership development, image management, and reputation building for business leaders and entrepreneurs.[1][2]

He is a long-standing member of the Forbes Coaches Council and has contributed expert commentary on personal branding, leadership, and image in business to multiple international media platforms, including *Forbes*, *Inside Retail Asia*, and *Neos Kosmos*.[3][4]

Career

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Michail began his career in fashion, including work with global luxury brand Christian Dior. In the early 1990s, he transitioned into image consultancy and executive development, founding Image Group International in 1989.[5]

His firm was one of the first in Australia to merge traditional personal development coaching with corporate branding strategy. Over the decades, he has advised senior executives, public figures, athletes, and entrepreneurs across Australia, Asia, and North America.[1][4]

Thought Leadership

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Michail is a frequent commentator on leadership authenticity, executive presence, and the intersection of digital technology and personal identity. His Forbes Coaches Council articles emphasize the role of reputation, ethics, and strategic image management in modern leadership.[3]

He has been interviewed on topics such as emotional intelligence, first impressions, and personal reinvention in both corporate and educational settings. His approach draws from psychology, fashion, business strategy, and communication science.[2]

Publications

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  • Michail, Jon. Life Branding: A 21st Century Survival Guide (2002). ISBN 0958083807.

A practical guide on personal branding and career development integrating image, leadership, and soft skills.

Media Coverage and Interviews

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  • Neos Kosmos: "Jon Michail’s Real World" (2011)[5]
  • SmartCompany: "The Brand is You: Image in the Age of First Impressions"[1]
  • HRD America: "The Business of Authentic Personal Branding"[2]
  • Inside Retail Asia: "Why Australian retailers need to invest in personal branding"[4]

Recognition

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  • Forbes Coaches Council Member since 2017[3]
  • Recognized in business publications and podcasts for contributions to authentic leadership and personal branding frameworks

See also

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References

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  1. ^ a b c "The Brand is You: Image in the Age of First Impressions". SmartCompany. Retrieved 2025-05-01.
  2. ^ a b c "The Business of Authentic Personal Branding". HRD America. Retrieved 2025-05-01.
  3. ^ a b c "Why Personal Branding Matters More Than Ever Today". Forbes. 2023-08-10. Retrieved 2025-05-01.
  4. ^ a b c "Why Australian retailers need to invest in personal branding". Inside Retail Asia. 2023-05-04. Retrieved 2025-05-01.
  5. ^ a b "Jon Michail's real world". Neos Kosmos. 2011-08-01. Retrieved 2025-05-01.