Draft:BOXRAW

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Last edited by Qwerfjkl (bot) (talk | contribs) 2 seconds ago. (Update)

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BOXRAW is a British boxing lifestyle brand founded in 2017 by Ben Amanna. Headquartered in Coventry, England, the company specializes in boxing apparel, equipment, and accessories designed to embody the spirit and culture of boxing both inside and outside the ring. BOXRAW's mission is to pioneer the boxing lifestyle and make the sport more accessible to people worldwide.

Ben Amanna, the founder and CEO of BOXRAW, discovered boxing at the age of 12 as a means to defend himself against bullying and gang violence. His early experiences with the sport instilled in him values of discipline, mindfulness, and love, which later became the core principles of BOXRAW. Initially, BOXRAW began as a passion project focused on organizing boxing events to raise funds for children's charities. In 2017, Amanna officially launched BOXRAW as a boxing apparel brand from his mother's kitchen table. Despite facing early challenges, including supplier issues and financial setbacks, the brand has grown into a prominent name in boxing apparel.

BOXRAW offers a comprehensive range of boxing-related products, including: Apparel: Hoodies, tracksuits, t-shirts, and sauna suits designed for both training and casual wear. Equipment: Boxing gloves, hand wraps, punch bags, and other training gear. Accessories: Items such as caps, bags, and other lifestyle products. BOXRAW

The company emphasizes innovation, having filed over 16 patents in recent years, with products like the Hagler Sauna Suit 2.0 showcasing their commitment to combining performance with style.

Brand Philosophy and Community Engagement BOXRAW is built on the belief that boxing is more than just a sport; it's a way of life. The brand aims to represent the boxing lifestyle, enabling the spirit of the sport to live both inside and outside the ring. Their core values—discipline, mindfulness, and love—are reflected in their product design, customer service, and community initiatives.

The company actively engages with the boxing community by partnering with gyms worldwide, offering free boxing classes, self-defense workshops, and organizing events like Sparring Club®. These initiatives aim to make boxing more accessible and foster a sense of belonging among enthusiasts. BOXRAW

Boxing Is Love Foundation In addition to its commercial endeavors, BOXRAW established the Boxing Is Love foundation, a registered charity that uses boxing as a tool for positive change globally. The foundation focuses on: BOXRAW

Youth Empowerment: Teaching children and young people the art and science of boxing to instill discipline, mindfulness, and love.

Community Development: Building and refurbishing boxing gyms in underserved communities to provide safe spaces for training and personal growth.

Volunteer Missions: Organizing trips where volunteers help establish boxing programs in areas with limited access to the sport.

All profits from Boxing Is Love merchandise go directly to supporting these initiatives.

Collaborations and Media Presence BOXRAW has gained recognition through collaborations with high-profile athletes and media appearances. Notably, the brand featured in the film Creed II and became the official brand partner for Creed III, launching a dedicated Creed collection. This collaboration aligns with BOXRAW's mission to represent the boxing lifestyle and its core values in popular culture.