Draft:B&T (magazine)
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Comment: The title of this draft either has been disambiguated or will require disambiguation if accepted.If this draft has been disambiguated (renamed), submitters and reviewers are asked to consider whether the current title is the best possible disambiguation, and, if necessary, move (rename) this draft.If this draft is accepted, a hatnote will need to be added to the primary page to refer to this page. If there is already a hatnote on the primary page, please review whether a disambiguation page is in order instead. Please do not edit the primary page unless you are accepting this draft.The primary page that the hatnote should be added to is B&T.You may ask for advice about hatnotes at the Teahouse. Robert McClenon (talk) 04:54, 5 November 2025 (UTC)
| Categories | Advertising, Marketing, Media, Public Relations |
|---|---|
| Frequency | Daily (digital) |
| Founded | 1950 |
| Company | The Misfits Media Company |
| Country | Australia |
| Based in | Sydney |
| Language | English |
| Website | bandt.com.au |
B&T is an Australian trade publication covering advertising, marketing, media, and communications. It is published by The Misfits Media Company, based in Surry Hills, Sydney.
History
[edit]B&T was founded in 1950 as Broadcast & Television to serve the Australian broadcast industry.[1] Over the decades, it expanded its coverage to include advertising, marketing, and the creative industries.
In 2014, former B&T executives David Hovenden and Daniel Uglow acquired the publication through their new venture, The Misfits Media Company. Under their ownership, B&T became a digital-first brand while maintaining select print and event programs.[2]
Coverage
[edit]B&T publishes daily news, opinion, and analysis across categories including Advertising, Agencies, Brands, Campaigns, CMOs, Media, Marketing, and Technology. It is recognised as one of Australia’s leading trade media platforms for the communications and creative sectors.[3]
Awards and Programs
[edit]B&T produces a suite of national awards and recognition programs celebrating excellence and innovation in the media and marketing sectors:
- B&T Awards — recognising campaigns and agencies across creative, media, and marketing disciplines.
- Women in Media Awards — honouring women leaders in media, marketing, and advertising.
- Women Leading Tech Awards — recognising women driving innovation in technology.
- 30 Under 30 Awards — highlighting outstanding young professionals in advertising and marketing.
- CMO Power List — annual ranking of Australia’s most influential chief marketing officers.[4]
- Cairns Crocodiles and Cairns Crocodiles Awards — an annual Asia-Pacific Festival of Creativity hosted by The Misfits Media Company.
Readership
[edit]B&T targets professionals in marketing, advertising, communications, and media. Its readership includes agency executives, brand marketers, media buyers, and creative leaders.[5]
Ownership
[edit]B&T is wholly owned by The Misfits Media Company Pty Ltd.
See also
[edit]- The Misfits Media Company
- Travel Weekly (Australia)
- Women in Media Awards
- Women Leading Tech Awards
- CMO Power List
- Cairns Crocodiles
References
[edit]- ^ "B&T: From Broadcast & Television to Modern Marketing Platform". AdNews. 2015-02-15. Retrieved 2025-10-29.
- ^ "Independent Pair Take Over B&T, Form The Misfits Media Company". Mumbrella. 2014-09-01. Retrieved 2025-10-29.
- ^ "B&T's Role in Australia's Advertising Industry". Mediaweek. 2021-11-12. Retrieved 2025-10-29.
- ^ "Revealed! B&T's CMO Power List 2025". B&T. 2025-10-03. Retrieved 2025-10-29.
- ^ "B&T Traffic and Industry Ranking". Similarweb. Retrieved 2025-10-29.
External links
[edit]- Offic()*

